Pepper Studio is Sydney based Photography company with a core focus on content creation.
Their philosophy is: we keep it simple, we keep it clean, we keep it creative.
Their main goal is to deliver high-quality work in every single detail.
They needed an elegant modern logo that reflected their philosophy.


+ Background research and branding questionnaire

+ Market research and benchmarking

+ Logo design 

+ Defining the brand core, storytelling, and brand archetype

+ Brand guidelines

+ Stationary


«Julia hizo un gran trabajo con el  logotipo y la marca para mi empresa @pepperstudiosydney

I didn't know how important it was to clean the business aesthetic til I bumped with her.

Es una persona super profesional y creativa. ¡Solo diseños de alta calidad de su parte, la recomiendo altamente! ¡Gracias, Julia! «

A minimalist monogram composed of Pepper Studio’s initials.

The diagonal line connecting both letters symbolises the shorter path to connect to ideas and the simplicity and practicality of the company.

The black color of the logo represents elegance and sobriety.