LEGENDARY VOICES – YEAR-END DANCE RECITAL

A dance studio approached me to create the visual identity and promotional material for their year-end recital. The event’s theme centered around legendary singers, and the goal was to capture the energy, nostalgia, and glamour associated with iconic musical eras.

PROJECT BRIEF

The client wanted a collection of visually striking promotional pieces that felt vibrant, fun, and full of personality. I was given creative freedom to interpret the “Legendary Voices” theme in a way that would resonate with both dancers and their families.

MY WORK

  1. Concept development based on the theme “Legendary Voices”
  2. Mood boards and style exploration aligned with pop culture and performance energy
  3. Design execution using bold fonts, vibrant contrasting color blocks, abstract lines, and a collage of iconic images—all layered to create dynamic compositions
  4. Creation of the main event poster
  5. Design of the event program (up to five pages), visually aligned with the poster
  6. Development of digital marketing assets for social media: covers, banners, and story visuals

The final materials conveyed excitement and celebration, giving the recital a memorable and cohesive visual identity.